ApplyWise -- Online College Admissions Counseling plus an Essay Review ApplyWise is designed to empower your student to take control of his or her college admissions process. Offering 12 online, on-demand sessions, your child can access expert college counseling advice 24/7 to guide him or her through the entire college application process. Based on the proven methods of independent college counselor Dr. Katherine Cohen, your child can use ApplyWise to create all the critical pieces of his or her application: writing the activity essay and personal statement, creating a resume, planning college visits and figuring out whether to apply early or regular decision. Through your parent log in, you will have access to your child's testing schedule, college lists and drafts of brag sheets and essays. This includes a review of your student's personal statement by an ApplyWise counselor, an added value of $125.