BRGR goes against the grain to create a better burger. Their burgers are made from 100% grass-fed beef, which is not only better for you, but better for the planet. You'll also get an insulated lunch tote and a baseball cap. 287 Seventh Avenue (between 26th and 27th Streets) and 1026 Third Avenue (between 60th and 61st Streets). www.brgr.com