North Bay Basketball Academy is committed to three main components: 

To provide quality instruction in all aspects of basketball with an emphasis on fundamentals and skill development. NBBA will strive to enhance each athlete's skills in an effort to better equip them for their short and long-term goals.

To give our athletes the necessary skills to perform successfully in basketball and life with an emphasis on sportsmanship, respect, responsibility, leadership and teamwork.

To pursue athletic scholarships for those players who have the desire, athletic ability, and academic standing to play at the collegiate level.