This gift certificate is worth as much as you want! Get 50% off any one item of your choice at The Shoe Tree, a family-owned, local children's shoe store on Broadway between 11th and 112th.

If you buy a $40 pair of shoes, it's worth $20; if you buy $60 shoes, it's worth $30! The Shoe Tree has a great selection of more than two dozen brands, and the service is always friendly.