"Taking one of the coolest characters from my Gamma Mutant Space Friends, Carina the 3-Eyed Space Kitty, and putting her on the watch was a perfect fit to me," reveals New York-based artist Tara McPherson, when discussing her collaboration with Swatch. Famed for her internationally exhibited work - which continuously explores people and their quirky ways - the characters she paints exude stylized innocence combined with steely wisdom. McPherson is also a highly successful illustrator and poster artist, whose highly collectable gig posters have further ensured her cool credentials.