Tru Blooms eau de parfum is a bright floral fragrance made of elegant sheer rose, traditional lavender and sensuous violet. Sparkling watery fruit accords, reminiscent of a day along the shores of Lake Michigan, create the perfume’s first impression. Blonde woods and skin musk, which speak to the city’s vibrant nightlife and blues heritage, produce its long-lasting beauty. Tru Blooms Chicago represents the first time a fine fragrance has been made from ingredients taken from the streets, public spaces, neighborhood gardens and urban farms of a community. Each bottle is a piece of history and a symbol of civic pride.