You are bidding on a Nike golf bag with the Budweiser "Here's to Heroes" logo and "Folds of Honor" logo.  The Folds of Honor Foundation's mission statement is as follows: 

Of the one million-plus dependents adversely affected by deployments, 
nearly nine out of 10 do not qualify for federal scholarship assistance. 
Since 2007, the Folds of Honor has carried forth this singular, noble 
mission. To close the gap, providing educational support to spouses and children of America's fallen and wounded soldiers.