When Chipotle opened its first store in 1993, the idea was simple: demonstrate that food served fast didn't have to be a "fast-food" experience. We use high-quality raw ingredients, classic cooking methods and distinctive interior design features that are more frequently found in the world of fine dining.

We serve "food with integrity".  It means serving the very best sustainably raised food possible with an eye to great taste, great nutrition and great value.  It means that we support and sustain family farmers who respect the land and the animals in their care.