It's only 3" tall and can be carried inside of a backpack, tote, messenger bag, or with the included shoulder strap. Finally a cooler that is actually easy to take with you. No matter where you go. No ice, No Mess. Easy to clean. Just take the ice sheet out and put it in the freezer for the next day. Pack ten cans, five bottles, or any combination of drinks and snacks. Hard formed case protects the contents from hard impacts and drops. Just use the included reusable ice sheet to keep your drinks frosty.