James Flaherty is the founder of New Ventures West, the premier provider of integral coach training for people who are open to developing themselves and courageously working to improve the lives of others. Here's the buzz on this second edition:

"At long last, a book on coaching that moves beyond advice from the sidelines." Peter Senge, MIT and Society for Organizational Learning

"As the field of coaching finds its way to becoming a mature discipline, James Flaherty's dedicated field research, study, and sound articulation offers a definitive ground and a sensibility of genuine care. At the core this book offers a way of thinking about human beings that makes action and practice central to learning. This is a no-nonsense, generous, pragmatic book that belongs on the shelf every coach, novice or veteran."
-- Richard Strozzi-Heckler, Ph.D., Founder of Somatic Coaching and author of The Anatomy of Change and Holding The Center


"This extraordinary book clearly represents James Flaherty's ability to insightfully enable the self-generating and self-correcting capacities of his clients. His clarity and candor engage the reader to more deeply examine the opportunities to live a more integrated and holistic life."
--Michele Goins, Vice President and Chief Information Officer, Imaging and Printing Group, Hewlett-Packard Company

"James Flaherty focuses on the commonly overlooked fact that a coachee is a "human-being." He effectively emphasizes that this is
the most important aspect that a coach should always have in mind, something that many of us tend to forget.
It was this tact that he applies toward coaching, as well as many other brilliant insights, that helped me make the decision to publish Coaching in Japanese and apply its lessons in my practice."
-- Mamoru Itoh, President, Coach21 Co., Ltd., Tokyo, Japan

"In Coaching: Evoking Excellence in Others, James Flaherty brilliantly dissects both the art and science of coaching -- one of the more difficult and least understood roles in organizations. Beginning with theories, concepts and models he shows their application to practice and empowers any aspiring coach to be more effective in helping people achieve their goals. A better book on this subject just doesn't exist."
-- Jerry I Porras, Lane Professor of Organizational Behavior and Change Emeritus, Graduate School of Business, Stanford University and Co-Author, Built to Last