Fantastic book by Perry Cochell & Rodney Zeeb. Beating the Midas Curse is both timely as well as instructive. Studies show that six out of ten wealthy families will lose the family fortune by the end of the second generation.By the end of the third generation, nine out of ten of all affluent families have blown through the family wealth.

In this book, families learn through a Guided Discovery Process how to make the values that have sustained and guided them to success and examines the bedrock for their financial and estate planning. This ‘family before fortune’ perspective is a powerful antidote to the grim statistics of family wealth collapse.

Beating the Midas Curse was written for the families and individuals who will benefit most from values-based planning, and for non-profit organizations who want to help inform their constituents about the power of philanthropy in keeping families healthy and strong.

The book is written in a lively, informative, conversational style. Authoritative detail is mixed with historical anecdote and real-world examples, and a targeted bibliography provides opportunity for additional reading.