Juice It Up! is the nation's leading smoothie and juice bar franchise that specializes in delicious and functional fresh-squeezed juices, blended-to-order real fruit smoothies and nutrient-rich options such as handcrafted Acai and Pitaya Bowls. Founded in 1995, the Irvine, Calif.-based brand is committed to providing its guests with a variety of great-tasting, better-for-you food and drink choices designed with health in mind. With 81 locations across California, Arizona, New Mexico and Texas, the company is aggressively expanding in 2014 with its newly revamped restaurant design, a heavier focus on the growing demand for raw juice options and a menu refresh that reflects the brand';s active personality and motto to "Live Life Juiced!" An established brand with unparalleled experience in the raw juice bar industry, Juice It Up! has reported nearly 50 percent consecutive month over month net sales growth for more than two years and is poised for aggressive expansion throughout the U.S.